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Summer Leisure Travel on the Rise but Consumers Remain Value Conscious

Americans appear to be warming up to summer travel in 2012: Deloitte survey


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Deloitte’s annual summer traveler survey gauges leisure travel plans for Memorial Day and summer travel. The survey indicates that many are anticipating an increase in leisure travel for 2012, which would be a welcome boost in customer demand for the hospitality and travel sectors.

Compared to 2011, more Americans are planning to kick-off the summer with a Memorial Day weekend excursion this year; however they are conscientious about travel expenses, according to the new Deloitte study.

The press release and survey results are available below.

Press release

Americans appear to be warming up to summer travel in 2012: Deloitte survey
Compared to 2011, more Americans are planning to kick-off the summer with a Memorial Day weekend excursion this year; however they are conscientious about travel expenses, according to a new Deloitte study.

A look back

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Business travel “taking off” in 2012: Millennials, Generation X fuel growth in corporate travel
Deloitte’s annual Business Traveler Survey gauges corporate travel plans for the upcoming year. With a broad range of data, the survey offers key findings for travel industry executives, and media.

 

Uptick in Memorial Day travel expected
According to this new survey from Deloitte, slightly more Americans will be hitting the highways, skyways, railways and waterways over the Memorial Day weekend and holiday this year as compared to 2010, but higher transportation and leisure costs will influence their travel plans.

 

 

As used in this document, 'Deloitte' means Deloitte LLP. Please see www.deloitte.com/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.Certain services may not be available to attest clients under the rules and regulations of public accounting.

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Related links

  • Meet Adam Wiessenberg
    Vice Chairman, Global Travel, Hospitality & Leisure Leader, U.S. Travel, Hospitality & Leisure Leader, Deloitte & Touche LLP

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