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Deloitte Survey of U.S. Health Care Consumers

The Deloitte Survey of U.S. Health Care Consumers


The Deloitte Survey of U.S. Health Care Consumers provides data-driven insights on consumers’ perceptions of the health care system and their thoughts on health care reform. After five years of surveying consumers in the U.S., six major conclusions may be drawn from the responses received:

  • To U.S. consumers, health care is intensely personal.
  • Consumers use the health system frequently.
  • Affordability is increasingly a problem for consumers.
  • Consumers are receptive to health system improvements that add value.
  • Security and privacy issues around personal health information remain a concern.
  • Most are uncertain about health care reform and are not sure how the Affordable Care Act will impact access, quality, or costs.

2012 Consumer insights

  • 2012 Survey of U.S. health care consumers: Segmentation INFOBrief and Infographic
    Deloitte takes an in-depth look at six health care consumer segments, the different ways they navigate the health care system, and the implication for industry stakeholders.
  • Health plans’ challenge; delivering on consumer preference
    Health care consumers are ready to shop for insurance and customize the plans they buy. They want more choices and better tools to find the right fit and the best value.
  • Consumers’ utilization of the health care system
    Satisfied with care, but thirsty for information - most consumers have primary care doctors, most people use them, and most people are satisfied with the medical services they provide.
  • Rx use and life sciences innovations: Consumers’ attitudes and behaviors
    Prescription medication users are clearly engaged in managing their care. They look for information, consider alternatives, and seek value and effectiveness.
  • Information technology, social media and online resources for health care – a slow climb
    Use is growing faster than trust, medical consumers rely more and more on a variety of information channels and resources, but that doesn’t mean they’ve placed their complete trust in it yet.
  • Survey of U.S. health care consumers: Five-year look back
    Conducted annually since 2008, Deloitte’s longitudinal study of heath care consumers seeks to provide a comprehensive view of health care consumerism, a view that goes beyond the conventional boundaries of what health and health care are commonly thought to encompass.

Related links

  • Deloitte Center for Health Solutions
    Learn more about the center.
  • Health care current library
    A weekly newsletter to keep you informed and ahead.
  • Center for Health Solutions research
    Explore the research library.

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