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Democratization of Wireless and Promise of Open Mobile: Full Reports Now Available

Deloitte LLP’s Technology, Media & Telecommunications (TMT) practice has now released the complete findings of two major reports, The Democratization of Wireless and The Promise of Open Mobile. The reports are based on a survey of 230 executives in and around the U.S. wireless sector across multiple industry segments and job functions.

The reports focus on such issues as the prospective impact on the future wireless landscape, planning and investment in open mobile, open platforms and open source technologies over the short-term, assessing the impact on the wireless value chain and capability building for open mobile.

Key findings

Today, the wireless sector is on the edge of a seismic shift – one precipitated by accelerated technology development and changing consumer demand. Survey results reveal that 53 percent of surveyed network carriers believe their current closed business models will no longer exist by 2012. However, only one-quarter of the network carriers surveyed believe their companies have formulated an open mobile strategy for capitalizing on this industry-wide shift.

  • 53% of network carrier respondents believe in 2012 the “closed garden” business model will be over, and the future of mobile will be driven by open content and mobile software application providers
  • 74% of all respondents believe that survival in an open industry will depend on making the transition from “closed gardens” business models to open technologies and "platform ecosystems”
  • More than half of the executives surveyed believe by 2010 the future of mobile will be driven by open mobile content, with 67 percent of the respondents believing it will be a “game-changing” force within wireless in the short-term

To execute a strategy for migrating to an open mobile business model, organizations need a range of capabilities, including ecosystem building, platform development, understanding customer needs and effectively managing intellectual property. Among survey respondents who self-assessed their organization’s capabilities, those that rated the strongest included:

  • Providing strong internal support for research and development
  • Partnering effectively with suppliers and competitors
  • Developing a deep understanding of customer needs

Capabilities that posed the biggest challenges for survey respondents included:

  • Building trust with developers
  • Developing distributed networks of partners and developers
  • Managing intellectual property

In the News

Building Platforms for Growth in the New Wireless Era
RCR Wireless | March 2010
As the smartphone wars heat up and the call for all things “open” in the wireless sector comes to a crescendo, network carriers find uncertainty mounting across their competitive landscapes.

Navigating the Winds of Change in Wireless
Forbes.com | March 24, 2010
Disruption in the wireless industry is not a new phenomenon. But this time it's a little different. A perfect storm of intertwined market elements is emerging as the root cause of the volatility. Mobile Internet technology continues to accelerate and spur consumer demand for a sophisticated Web experience that's comparable to the desktop

Contact us

Deloitte would like to share survey insights from The Democratization of Wireless and The Promise of Open Mobile with you. For a customized briefing, please contact:

Scott Wilson
Technology, Media & Telecommunications
Deloitte Research
Deloitte Services LP
+1 203 708 4772
scowilson@deloitte.com

Please send general questions to tmt@deloitte.com . In addition, stay tuned for the next version of the open mobile report, due for release in early 2011. 

As used in this document, ‘Deloitte’ means Deloitte LLP (and its subsidiaries). Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.

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