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The Small Business Segment: A Ripe Opportunity for Expanded Primary Bank Relationships

Deloitte Dbriefs | Banking & Securities

Start date and time

July 15, 2014 2:00 PM

End date and time

July 15, 2014 3:00 PM

Time zone:

(GMT-05:00) Eastern Time (US & Canada)

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Host: Toby Kilgore, Principal - Deloitte Consulting LLP
1 Intermediate CPE Credit: Specialized Knowledge & Applications 

Although small businesses are experiencing solid, if not stellar growth, they still face challenges. How can banks leverage small businesses for growth, and in what specific areas could opportunities lie? We'll discuss:

  • Creating deeper and more sustainable relationships with specific and potentially profitable small-business segments.
  • The case for redoubling efforts on high-value segments, with a focus on total relationship value – from lending treasury and cash management to deposit and asset management.
  • How small business banking has evolved from a focus on traditional products to an increased focus on relationships, expanded fee-based products, and new technologies.

Learn how this revitalized segment can provide banks with growth opportunities.

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