Punit Renjen Offers a Chairman’s Perspective on Social Media in Directors & Boards
Despite how pervasive and important a tool social media is these days, 40 percent of companies admit to having no training on or governance of social media according to thesocialskinny.com. This is becoming a greater challenge for companies given the recent guidelines the SEC released that companies can use Twitter, Facebook, and other social media to make key announcements as long as they tell investors which sites they will use.
Under the new guidelines released earlier this month, companies could take steps such as noting on websites and press releases that they will use social media to make announcements while also providing the web addresses for their pages. That would give investors the chance to subscribe to or join the right sites, the SEC said.
In a timely piece published in the First Quarter 2013 issue of Directors & Boards, dedicated to the topic of “recruiting the digital director,” Punit Renjen, Chairman of the Board, Deloitte LLP, offers his perspective on social media. “By adding social media as a topic for management oversight and strategic input, boards can help their organizations capitalize on a powerful force that’s here to stay.” Download the above attachment and read it today.