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Culture of Purpose: A Business Imperative

2013 core beliefs & culture survey


Take a look at companies whose success is perennial. They sustain themselves by generating significant, positive impact for everyone their operations touch. They are keenly aware of the purpose they fulfill for clients, employees, community, and other groups – and they integrate goals to serve those groups into their business’ core activities. Therefore, establishing a culture of purpose is important to a company’s entire stakeholder universe. For successful organizations, creating meaningful impact beyond financial performance is becoming the new normal…a business imperative. The 2013 Deloitte Core Beliefs & Culture survey found that the organizations that focus beyond profits and instill a culture of purpose are more likely to find long-term success.

View the results in the 2013 core beliefs & culture survey: Culture of purpose; a business imperative.

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