Leveraging Your Alliances: Today's Competitive Imperative |
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Alliances are playing increasingly critical roles in helping technology companies compete in today’s market. In fact, some companies claim to drive 20 to 40 percent of their revenues from these relationships. This summary from a Dbriefs Webcast and follow-up survey may shed new light on how companies in the technology and services industries are managing their alliances, and how they can do better.
Leveraging Your Alliances
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