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Deloitte employees raised $30,000 for HCA Hospice Care with this year’s biggest JP Morgan Corporate Challenge team

Deloitte Singapore was 892 participants-strong at the JP Morgan Corporate Challenge 2014

SINGAPORE, 25 April 2014 — Deloitte Singapore employees took part in yesterday’s JP Morgan Corporate Challenge and raised $30,000 for HCA Hospice Care – Deloitte Singapore’s appointed beneficiary for this run. With 892 registered participants, Deloitte Singapore, in this effort, has also won the JP Morgan Corporate Challenge 2014’s largest participation award.

Deloitte Singapore has been participating in the J.P. Morgan Corporate Challenge since its inauguration in 2004 and this event is one of the key highlights in Deloitte’s social and sporting calendar. It is a unique social experience that allows Deloitte employees to not only lead a healthy lifestyle, but also come together and bond outside of work.

“I believe that the reason for this active participation is due largely to Deloitte’s firm belief in giving employees the chance to decide how they live their lives inside and outside work while maintaining a good work-life balance. Through the firm’s employer value proposition ‘What’s your Deloitte?’, employees are given opportunities to experience their own unique Deloitte life that goes far beyond the normal day-to-day work. Deloitte offers a wide range of activities and experiences – be it playing sports, doing volunteer work, working overseas, having a flexible work arrangement or to further their careers,” says Mr Philip Yuen, Chief Executive Officer, Deloitte Singapore.

What makes participation more meaningful is the event’s charity component. The Corporate Challenge allows participants to give back to the Singapore community as the run raises funds for the official appointed race beneficiary. Deloitte Singapore expands this charitable motivation further by appointing a beneficiary of its own every year.

This year, the funds raised by Deloitte will be channeled to HCA Hospice Care and its Star PALS programme, which provides home palliative care for children. Supporting children who are under the age of 19 years, HCA’s teams visit their homes to care for them and their families both medically and emotionally. For more information on HCA Hospice Care and its Star PALS programme, please refer to the Annex.

The amount raised is a result of active 2-month campaigning within Deloitte Singapore right up to race day itself. As an added motivation for donation, for every $1,000 raised for HCA Hospice Care, a colleague ran and completed the race in a special costume.

“We see this as a good opportunity to give back to the society in which we live and work in. Deloitte believes in making a difference in the lives of those in our community and we actively encourage our staff to participate in the race and donate generously to the needy. We hope that our contribution will help provide for the children and youths, and their families, at a time when they most need emotional and professional support,” said Mr Yuen.

“We are glad that Deloitte Singapore has decided to raise funds for HCA Hospice Care and Star PALS. We care for more than 3,500 patients annually, with 850 to 900 patients cared for every day. In addition to medical and nursing support, we provide psychosocial support and related assistance to patients and their families. The funds raised by the generous employees of Deloitte will ensure that we continue to have adequate resources to care for those in need,” says Dr R. Akhileswaran, CEO and Medical Director of HCA Hospice Care and its Star PALS Programme.

$30,000 is the amount raised for HCA Hospice Care up till race day. The donation portal is still open for more contributions.

Deloitte Singapore’s participation also contributed $53,520 to the JP Morgan Corporate Challenge’s official beneficiary, Operation Smile.

Deloitte Singapore is this year’s winner of the largest participation award

This year, with 892 employees participating in the JP Morgan Corporate Challenge, Deloitte Singapore has won this award for the first time.

Having taken part every year since the inaugural race in 2004, interest in this race among Deloitte Singapore employees has definitely increased over the years – from just over 100 in 2010 to nearly 500 employees in 2012. Last year, Deloitte Singapore fielded the third largest team with more than 600 participants.

Race participation and enthusiasm is encouraged and drummed up through various firm-specific activities on race day. The Top 5 fastest male and female Deloitte runners won prizes, and a lucky draw was conducted for all participants.

To spice things up this year, the Deloitte ‘Rules of Running’ were introduced to promote participation and give encouragement. These rules are purposed to be motivational and funny to pique interest in the race. These rules were present in the firm’s internal communications and social media streams, and were also printed on the Deloitte vests on race day.

Some of these ‘rules’ include ‘Rule #9 – If you think you can, you can.’, ‘Rule #38 – Find your limits…then exceed them.’, ‘Rule #27 – Work hard. Run harder.’ And ‘Rule #768 – No matter what, FINISH.’

A contest encouraging Deloitte employees to submit their own ‘Rules of Running’ was introduced - to think of and submit a rule that is motivational and funny. The best ones were featured at the Deloitte marquee on race day, seen by 16,000 runners. The employee with the best submission received a special prize at the after-party.

In addition, there was a series of fun-filled activities at the Deloitte marquee on race day which included games, and also food and drink for Deloitte participants.


Mr Chaly Mah (centre), Chairman of Deloitte Singapore, received Deloitte Singapore’s JP Morgan Corporate Challenge 2014 largest participation award from Mr Lawrence Wong (left), Acting Minister for Culture, Community and Youth and Second Minister of State, Ministry of Communications and Information; and Mr Edmund Lee (right), Senior Country Officer, JP Morgan Singapore.

The lion chases the zebras. As an added motivation for donation, for every $1,000 raised for HCA Hospice Care, a colleague ran and completed the race in a special costume.

Three little pigs and the big bad wolf. As an added motivation for donation, for every $1,000 raised for HCA Hospice Care, a colleague ran and completed the race in a special costume.

Deloitte employees, part of the Deloitte Singapore 892-strong team at this year’s JP Morgan Corporate Challenge, at the Deloitte Singapore marquee, enjoying the post-race activities.

Deloitte’s health and fitness initiatives

Deloitte encourages healthy work-life balance by organising various sporting activities throughout the year. There is an annual Inter-Department Games where employees from the various departments compete for the championship in a wide range of sports such as soccer, tennis, floorball, frisbee, futsal, volleyball and basketball. The Deloitte sports teams also train regularly for the annual Institute of Singapore Chartered Accountants (ISCA) games, and at the end of the year, employees can look forward to the annual Staff vs. Management vs Alumni Futsal Competition. For the first time this year Deloitte Singapore is sending its men’s and ladies’ football teams to Deloitte’s international ‘Prague Cup’ tournament in the Czech Republic in May to represent the Singapore practice.

A new initiative launched in 2013, and held again in 2014, was the Deloitte Sports Break, which encourages a healthy and active lifestyle by allowing Deloitte employees to participate in a range of exciting activities such as Bollywood dance, Zumba, Dragon Boat, and kite flying.

In addition, there are special interests clubs such as the Running Club and the recently formed Dragon Boat Club, where enthusiasts get together and train on a weekly basis. This year, the Deloitte Singapore Dragon Boat team is competing in the DBS Marina Regatta for the first time.


Carie-Anne Bak
Deloitte Singapore
Job Title:
Marketing & Communications
+65 6531 5203
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