This site uses cookies to provide you with a more responsive and personalized service. By using this site you agree to our use of cookies. Please read our cookie notice for more information on the cookies we use and how to delete or block them.

Bookmark Email Print page

Big data: Time for a lean approach in financial services

Time for a lean approach in financial services


The proliferation of so-called “big data” and the increasing capability and reducing cost of technology are very seductive for retail financial services organisations seeking to improve their customer engagement and operational performance. But many simply do not appreciate the real costs – in terms of money and time – that burden “big” approaches to big data programmes. And very few understand that the strength and quality of customer engagement bear little relation to the tools that have been bought.

Rather than rushing into big data programmes, organisations need to invest in a “lean” approach to data and analytics, which will align all business capabilities, including strategy, people, process and technology, towards a more socially connected customer.

Download the attachment to read more.

Stay connected:
More on Deloitte
Learn about our site