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Customer & market strategy

Revenue growth and the capabilities that drive growth are top of mind for today’s executives. Customer and market strategy (CMS) clients look to Deloitte consulting for assistance in creating a vision for profitable growth, fact-based and structured approaches to marketing and sales initiatives, development of integrated execution plans and, last but not least, delivery of the desired results.

Specifically, we provide services which focus on combining strategy definition with building required capabilities. Customer and market strategy works closely together with our corporate strategy, CRM technology and organisational change practices to deliver integrated profitable growth transformation to our clients.

What we do
Deloitte offers the following services in customer & market strategy:

  • Commercial Effectiveness
  • Customer and market strategy solutions
  • Marketing effectiveness and transformation
  • Sales effectiveness and transformation
  • Service effectiveness and transformation

Submit a request for proposal


Emeric van Waes
Tel: +31 (0)88 288 46 19

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