Mayo Clinic: Many disciplines, one mission
Producer & creative team case study
Ask any physician, nurse, or staff member at the Mayo Clinic what they are there to do and you’ll most likely hear the mantra, “The best interest of the patient is the interest to be considered.” Simple and to the point, this mission drives every strategy, policy, process, and decision made by the hospital and its employees. Based on this belief, Mayo Clinic physicians work differently from most others. They work together, dedicated to the pursuit of a common overarching goal: the best interests of the patient.
The Mayo Clinic is ranked as one of the best hospitals in the US, and is also one of the most well-known, recognized by 85 percent of Americans. It has seven facilities across the country, and in any given year more than 400,000 people visit each one. Part of Mayo’s success is due to the talent it attracts. Top physicians want to work at the clinic; and competition for posts is fierce.
In 2006, the Mayo medical school only accepted 42 new students, and only five percent of applicants for residency/fellowship. Mayo’s physicians are predominately “home-grown,” often coming up through the Mayo med school, they learn the patient-centric “Mayo way” from the beginning.
Each team member brings specialized skill and knowledge. When a patient arrives, the team often doesn’t know exactly what the final recommendation will be. Much like creative teams, they sit down and think. Mayo doctors work efficiently by developing a collaborative, multi-disciplinary forum at the outset; once a diagnosis has been made, treatment can begin in as little as 24 hours.
At Mayo, everything revolves around the doctor−patient relationship. By working directly with the patient to identify the issues, bringing in specialists to assess the whole situation, and involving the individual’s needs and interests, Mayo helps improve both patient care and recovery rates. And although new equipment, surgical techniques, and drugs are important, the real differentiator is that intangible aspect called the “Mayo experience.”