The Luxembourgish Marketing Effectiveness Survey
The Marketing Effectiveness Survey is specifically designed for Heads of Marketing (or person in charge of the marketing function in the company). They are requested to evaluate their organisation’s marketing measurement capability against that of their competitors and other industries.
Shortly after the completion of the survey, you will receive a tailored report for your company by email that will highlight your relative marketing maturity/position against that of your industry peers.
The questionnaire will only take 20 minutes to complete. It is designed so that questions can be answered without having to defer to experts within your organisation.
The questions will cover the following topics:
- Corporate Vision and Strategy
- Marketing Strategy
- Marketing Planning
- Marketing Execution
- Post-Execution Analysis
We hope you enjoy this exercise and we thank you in advance for your participation.
Please, click here to answer to the questionnaire:
You can find more information about the survey and its context in the attached slide deck.
Should you have any questions or difficulties, do not hesitate to contact us by email: lucustomerpractice@deloitte.lu
