Senior Manager, Consulting, US
I love working with analytics practitioners to discover the ‘analytics that matter’ in client opportunities and proposals, and extending analytics opportunities within my industry sector. For me, as well as for my colleagues, it is very energizing to have the opportunity to address – and solve, a variety of complex client problems thanks to the powerful, unbiased, and accurate approach that analytics can offer.
I have worked for more than 20 years in the Retail and Consumer Packaged Goods sectors. Early in my career, technology implementation and integration work exposed me to a diversity of functional areas, business processes, applications, application modules, data types and technologies. That experience built a depth of knowledge that I have been able to carry forward into the analytics space and translate into an ability to identify problems, search out the necessary data, and develop unique solutions that solve key problems and are executable by our clients.
As a member of the Advanced Analytics and Modelling practice within the Deloitte Cleveland office, I focus on extending analytics capabilities into the Consumer and Industrial Products (CIP) industry. Through connection with the Deloitte Analytics Institute, U.S., I’ve been educating practitioners about business analytics and injecting analytics into appropriate client opportunities and proposals. As part of this mission, I took a role within the DAI U.S. to develop a program that focuses on educating clients and client account teams about business analytics, helping to identify the ‘analytics that matter’ for our clients and stimulating demand for our services. I also serve as the solutions leader for Customer Engagement Analytics in the Retail sector. This is all in addition to my ‘day job’ serving clients with the benefit of my analytic skills.
My most memorable project at Deloitte U.S. was a price optimization project. We had a number of challenges, including my negotiating a steep learning curve in the pricing area and price optimization solutions. In addition, it was the second round of price optimization for the client; and, due to a number of unusual circumstances, we had an almost entirely new team. Yet despite this, our team members thoroughly exceeded expectations. The project became memorable on a personal level because of my own learning. That experience taught me a lot about the quality of our people and what they can achieve when given the chance.
The Deloitte name stands out in the marketplace because of the ability of the talent in each member firm to provide a holistic range of services starting with strategy and ending with transformation. We are a ‘one-stop shop’ capable of assisting clients wherever they are on their own analytics journey.
When I joined Deloitte U.S., I never expected the magnitude of the focus and investment in business analytics represented by the Deloitte Analytics initiative. I see this as a terrific opportunity for clients, Deloitte, Deloitte member firm practitioners, and for my own career. Talk about being in the right place at the right time!