Here come more data caps: it’s the end of the (wire)line for unlimited InternetThe podcast |
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Here come more data caps: it’s the end of the (wire)line for unlimited Internet
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The demand for data has already seen many mobile phone networks call time on the “all-you-can-eat” world and 2012 could be the year that a similar trend occurs in fixed line broadband. One hundred million Internet users will have to start watching the capacity meter this year as explicit monthly bandwidth caps are introduced to alleviate congestion. Demand is growing at over 30 per cent a year with traffic at peak times already forcing many network providers to throttle back speeds. The caps placed on mobile networks have forced many consumers to offload data usage onto wi-fi networks which has added further strain to the wireline world. Whether it is a billing-based cap or a speed-based cap that is introduced, the era of “unlimited” data may be drawing to a close and options such as “web bypass” may become a way for consumers to reduce their consumption to avoid breaching their limits.
Podcast highlights:
- Is it the end of the line for unlimited internet?
- In what ways can data be "capped," and what is causing this decrease in all-you-can-eat data offers?
- How might consumers react to data caps?
Guest:
Duncan Stewart, Director of Deloitte Canada Research and co-author of TMT Predictions
Host:
Stephen Heasley, Global Online Communications, Deloitte Touche Tohmatsu Limited
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TMT Predictions 2012
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