Technological innovation and the revolution in communications it has created, is bringing both opportunity and risk in the media marketplace. The routes to market are multiplying and revenue opportunities are expanding and becoming more complex.
Our Media practice encompasses the broadcasting, printing and publishing markets as well as focusing on creative artists in music and film, television production and marketing services industries.
|State of the Media Democracy
Deloitte's State of the Media Democracy survey, now in its seventh edition, takes an in-depth, multi-generational look at how consumer preferences vary, and more importantly, how they are evolving within the changing landscape of device ownership, subscription services, advertising platforms, social networking adoption, and emerging payment models.
|TMT Predictions 2013
What's ahead for the technology, media & telecommunications industries? Explore TMT Predictions 2013 – watch videos, listen to podcasts, download the predictions, and share thoughts on social media.
|Tweets for sales: Gaming
Deloitte’s Economic Consulting practice conducted a new study, commissioned by Twitter, to test and quantify the predictive impact that Tweets have on the sales of video games in the UK, through analysis of the 100 bestselling Xbox360 and PlayStation3 games in 2012.
|Technology and TV: The continuation of a beautiful friendship
This report, prepared for the attendees of the IBC Leaders' Summit 2012, studies the impact of technology on the television sector. Five of the current major dynamics being debated in the industry are analysed: the advance of connected TV; tech companies' investments in TV; the symbiotic relationship between tech and TV; whether television is dead, and if not, why not, and new content economics.
|Is social media too risky for your company?
The proliferation of technology-based social networking has transformed politics and social norms on a global scale over the past decade. Will social networking and social software have a similarly transformative effect on business? Is it already doing so? What kinds of enterprises are benefiting the most? And how are they benefiting?
|Innovating for a digital future
TMT companies face a significant challenge: How to innovate beyond products, or deeply ingrained ways of working which have been successful to date, but which are now holding back an organization from its next stage of evolution. The report includes perspectives from interviews with leaders across the TMT sector—including Telstra, ABC, Facebook, Google, BBC and Microsoft.