Industries
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Technology, Media & Telecommunications
Digital Transformation: The Vital Role of Web, Mobile, and Social Strategies
Host: Dave Couture, Partner - Deloitte Consulting LLP
(U.S. time) 29 May 2013, 1:00 - 2:00 PM EST (17:00 GMT)
(Asia time) 30 May 2013, 1:00 - 2:00 AM HKT (GMT +8)
Nearly every technology, media, and telecommunications company is focused on digital transformation – the evolution of Web, mobile, and social channels. What are components of an effective digital transformation strategy? We'll discuss:
- Web and eCommerce strategy – how Web done right, through enterprise portals, Web marketing, and user-centric Web design, is a key growth driver.
- Mobile strategy – reaching users and inspiring decision makers through consumer mobile, mCommerce, mobile readiness, streaming video, and mobile-social integration.
- Social media strategy, including social apps, listening posts, enterprise social collaboration, and social aggregation and analytics.
Learn about the vital elements of an effective digital transformation strategy for TMT companies.
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