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Sports Business Information System

Our extensive experience and knowledge of the global sports business provides the bedrock for a range of market information services to clients. Clients value our independence and industry credibility, our sourcing of relevant and reliable data, our application of robust methodologies, and our commercial acumen to advise and add value.

Over the last 15 years we have developed one of the most comprehensive sports information resources in the world, containing thousands of items of information on the sports business. Coupled with our excellent network of contacts in the sports industry, the system allows us to provide clients with relevant and timely information to drive, support and accompany our work

We offer a range of sports business market information solutions and we have a track record of delivering high quality projects to a range of stakeholders in sport – such as event organisers, host cities/regions for sporting events, sports clubs, sports competition organisers, local government and investors.

Issues and trends

  • Utilising the power of robust information to inform and influence key stakeholders
  • Identifying and utilising relevant and robust benchmarks for a sports business
  • Understanding specific aspects of the sports market
  • Understanding the ownership and value chain of sports media rights

Our solutions

Useful links

  • Meet the team
  • In the press
  • Research and publications
  • Sports Business Group careers
  • Submit a request for proposal
  • Contact us

Case studies

Benchmarking a Premier League football club, an international federation and a leading European football club, and the valuation of broadcast and commercial rights of the Rugby World Cup.



"The Sports Business Group delivered expert industry knowledge showing a detailed understanding of commercial arrangements in the leading world leagues in football and other sports."

Charlie Beauchamp, Director, Threshold Sports Ltd


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