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What our clients say

Sports Business Group testimonials - by service

Assurance and governance  

“We were impressed with Deloitte's approach and outputs in a two-phase project related to modernisation, governance and structure. Their work enabled us to accelerate the changes required to drive the LTA forward.”
John Crowther, former Chief Executive, Lawn Tennis Association

Corporate finance

Due diligence  

“We have gratefully appreciated the expert industry advice and support provided by Deloitte both in respect of our original acquisition of Liverpool FC and the financing package completed in January 2008.”
Tom Hicks, Kop Football (Holdings) Ltd

“I am grateful for the work that Deloitte did for us. I thought your work and the Due Diligence report was of the highest quality - very professional and extremely well done. Thank you for that.”
Matthew Wheeler, CEO, Sports Marketing

“The due diligence report prepared by Deloitte for our successful acquisition of Dorna (owners of MotoGP) in 2006 was high quality despite being prepared in a very tight timeframe. The Deloitte team had a good understanding of the unique position of the business and the opportunities it has available to it in the future.”
John Davison, Bridgepoint Capital

Corporate finance advisory  

“Maple Leaf Sports and Entertainment with their new Toronto F C team in MLS is still relatively new to football. The Deloitte Annual Review is an excellent source of information for us and really helps us in our football learning curve.”
Richard Peddie, Chief Executive, Maple Leaf Sports

Business Advisory and Consulting

Business planning  

“The Sports Business Group was recommended to me by a contact in Racing - a personal recommendation was not unfounded and I wouldn't hesitate in doing the same for other racing organisations. Deloitte are clearly experts in this field and come to the project with expert Racing knowledge and real enthusiasm for the sport.”
Bill Farnworth, General Manager, Musselburgh Racecourse

“The Sports Business Group at Deloitte assisted Leigh Centurions in developing a Business Plan in support of an application for a Super League Licence. The Business Plan is an excellent document and testament to the tremendous effort that the Deloitte team put in.”
A W Thomas, Chairman, Leigh Centurions Rugby League Club

“Deloitte's assistance with our Business Plan for the expansion of the Madejski Stadium added real value. Their excellent sector knowledge and commercial acumen helped us to demonstrate the potential impact that the expansion would have to prospective funders.”
Bryan Stabler, Finance Director, Reading Football Club Limited

“The Sports Business Group at Deloitte’s work is excellent and will be invaluable in the development of our strategy.”
Alastair Kirkwood, Vice President, NFL Europe

“Your comprehensive report regarding USL-1 galvanized the teams as only Deloitte can do and provided the foundation for us to take the league to the next level. Your passion, enthusiasm and genuine interest in the report and future of USL-1 were evident throughout the process.”
Aaron Davidson, President Miami FC & Vice President, Traffic Sports

Revenue enhancement and cost control  

“The project was a huge success and opened our eyes to how this type of research does not just aid ticket decisions but has also provided valuable information adding value to the overall event experience.”
Rob Waddelow, Ryder Cup Financial Controller, European Tour

“I would like to thank the Sports Business Group for a strong piece of work. The survey into supporter attitudes provided a sound base of supporter profiling information and was helpful to our discussions regarding ticketing strategy at Villa Park.”
Robin Russell, Chief Financial Officer, Aston Villa

Sports Business Information System  

"We knew that the Sports Business Group are the market leader, so came to them first. They delivered expert industry knowledge showing a detailed understanding of commercial arrangements in the leading world leagues in football and other sports. They added a huge amount of value in a small timeframe."
Charlie Beauchamp, Director, Threshold Sports Ltd

Strategic review  

“The Sports Business Group at Deloitte’s work is excellent and will be invaluable in the development of our strategy.”
Alastair Kirkwood, Vice President, NFL Europe

“Your comprehensive report regarding USL-1 galvanized the teams as only Deloitte can do and provided the foundation for us to take the league to the next level. Your passion, enthusiasm and genuine interest in the report and future of USL-1 were evident throughout the process.”
Aaron Davidson, President Miami FC & Vice President, Traffic Sports

Economic impact  

"Deloitte's Rugby World Cup economic impact study was excellent. Deloitte have a real insight into major events and showed rigour in assessing the economic impact that the Rugby World Cup has on host nations"
Robert Brophy, Head of Finance, International Rugby Board

“The Economic Impact Study of British Racing is an exceptionally compelling document. Thank you.”
Greg Nichols, Chief Executive, British Horseracing Board

“Deloitte’s report on the Economic Impact of The 2006 Ryder Cup is the most robust and comprehensive assessment of the event ever conducted. Of all the research and data we collected, this report is without doubt the most important. It will be invaluable in helping us grow and develop The Ryder Cup and in maintaining its position as one the world’s leading sports events.”
Simon Cory-Wright, Marketing Manager, Ryder Cup Europe LLP

“The Sports Business Group have a detailed understanding of the economic impact of major events and their analysis was extremely valuable. They delivered an excellent report illustrating the impact that the Race had in terms of visitors, revenue and economic impact both on the local region and the rest of Ireland.”
Fiona Bolger, Communications Director, Let’s Do It Galway

Sports Venue Development  

“The stadium relocation analysis that the Sports Business Group produced was excellent. The report reads very well, is really hard hitting, making the case in a clear, dispassionate and understandable fashion. Good stuff!”
Ian Pritchard, Development Director, Goodman International

“As a senior officer in the public sector this project was a complete departure from my normal work and Deloitte's advice proved invaluable. The reports presented by the Group were always clear and concise.”
Roger Jones, Director of Resources, Carmarthenshire County Council

“The Sports Business Group at Deloitte added a tremendous amount of value to our venue planning process. They were able to obtain benchmarking data from European venues effectively and efficiently which provided us with vital information about the market. Along with their expert industry knowledge, this helped us with the decision making process for our new multi-purpose venue. There was a good flow of communication with the Deloitte team, which was very responsive throughout the assignment.”
Ted Mattson, Stockholm Arena

“Deloitte's review of venue operating costs was a robust analysis and showed the depth of their understanding of venue issues. They outlined further areas of the business where further cost efficiencies could be made which shows a commitment to client service.”
Roger Maslin, Finance Director, Wembley National Stadium Ltd

Sports regulation  

“Deloitte’s Sports Business Group have a deep understanding of international financial reporting and auditing, as well as the complex stakeholder map, which made them the ideal partner to assist us with the development of new financial criteria for UEFA Club Licensing. The resulting rules, which have been applied to more than 600 clubs in over 50 territories, were both technically robust and capable of being implemented in practice. Their partnership approach was both flexible and efficient and we enjoyed working closely with them.”
Andrea Traverso, Head of Club Licensing, UEFA

“The Sports Business Group at Deloitte worked closely with the Superleague to develop our Betting & Gaming strategy which ultimately secured a significant increase in revenues. The contribution from Deloitte during the project was fantastic. My personal thanks to the Sports Business Group for such a great job."
George Kyriakos, General Manager, Superleague Greece

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