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Identity Matters

Sustaining the identity and values of the NHS through restructuring and change

Identity matters

Background

The restructuring plans outlined in the July 2010 White Paper Equity and Excellence: Liberating the NHS contains proposals that challenge both the structure and culture of the NHS. The alignment of these reforms with the identity and values of the NHS during the restructuring will be critical if change is to be meaningful and sustainable.

Key findings

This paper suggests that specific aspects of the identity of the NHS can be seen as an anchor in a sea of uncertainty:

  • Engage all levels of the organisation
    Lessons from the past have taught us that change which is poorly communicated and poorly understood by those implementing it at the frontline is limited. Using the values and identity of the NHS, leaders need to clearly set out their vision for the future, be that 5 years or even just 6 months in the case of organisations being abolished and be ready to listen to and act on feedback.
  • Manage people within and across organisational boundaries
    Restructuring will challenge current beliefs about how health care organisations should be structured and who should deliver it. Using well-established professional identities and the overarching NHS values will enable leaders to set out a vision for a truly integrated patient experience.
  • Simple clear programme management
    The identity of the NHS and its values of respect, dignity and compassion, should be reflected in the approach leaders take to programme management during restructuring.

Download

Download  Identity Matters: Sustaining the identity and values of the NHS through restructuring and change (PDF)

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