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Consumer 2020

Reading the signs

Consumer 2020


This ambitious study draws together insights into economic and demographic trends, considerations of finite resources, and the ever-more dramatic impact of technology on our daily lives, in order to make some predictions about how our attitudes and patterns of consumption will change over the next decade.

Key findings

  • How changes in the global economy are likely to affect consumers
  • Changing consumer demographics
  • Effects of the global food crisis
  • Sustainable consumption
  • How new technologies are changing the way consumers interact with companies


Download  Consumer 2020 (PDF)

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