Business - does the environment care?
As business delivers its services and products it draws on financial, human and natural capital. Natural capital is the silent participant with a huge impact on human well-being. It is the area where, in the main, markets have failed to deliver. But if the environment had a voice what would it say to business? And how do we change the business model to reflect its concerns?
Sustainability is firmly on the agenda for leading companies. Business that view change as an opportunity and work to develop innovations and management systems to thrive in a low carbon economy will reap first mover advantage, capture market share and continue to operate effectively in a changing world. The market drivers of sustainability such as climate change, commodity stress and resource scarcity, as well as increased regulatory transparency and changing consumer attitudes can provide opportunities for companies to develop new business models, service offerings and enable access to new markets. However, if ignored, they risk adversely impacting profitability, long term growth and brand reputation.