This site uses cookies to provide you with a more responsive and personalised service. By using this site you agree to our use of cookies. Please read our cookie notice for more information on the cookies we use and how to delete or block them.

Bookmark Email Print this page

Managing the risks of social media

Deloitte’s integrated approach to social media risk management


DOWNLOAD  

Social media refers to the evolution to web 2.0 and the explosive popularity of tools and platforms like Facebook and Twitter. These platforms allow users to exchange content, have conversations, collaborate, review, entertain, build community and share multimedia. Used strategically, social media offers organizations the opportunity to engage with customers, employees, suppliers and other interested stakeholders.

While organizations can reap the benefits from the many opportunities that social media presents, they must do so in a risk intelligent manner that is aligned with strategy and appropriately manages the associated risks.

Managing the risks of social media provides readers with a list of key questions organizations should be asking, as well as five steps your organization should take today.