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Information is the new currency of payments

Monetizing customer data will revolutionize the payments marketplace

Information is the new currency of payments

Advances in technology are changing the payments ecosystem: payment options are shifting toward electronic methods and away from cash and cheques.

And an improved ability to discern a consumer’s location, situation, attitude and preferences across all segments of the purchase lifecycle (i.e., pre-purchase, purchase and post-purchase) makes that data richer and more robust.

But the most important development in the payments system is each player’s ability to monetize that consumer data.  

Information as revenue
This monetization of data has the potential to change sources of revenue in the payments landscape, and will inevitably create winners and losers in the emerging ecosystem. Monetization of consumer information could be the biggest change in the payments landscape since the introduction of plastic cards.

Information is the new currency of payments explores the hypothesis that information will be the new currency of payments and examines the resulting impact on stakeholders within the emerging payments ecosystem.

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Relevant industries

Consumer Business
Financial Services
Technology, Media & Telecommunications

Relevant services