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Transformation in the automotive industry

Meeting tomorrow’s needs today

Transformation in the automotive industry


Today’s automotive landscape teeters on the edge of crisis. Stunted by economic uncertainties and declining consumer confidence, new car sales have dropped in traditional markets, leaving manufacturers running well below capacity.

As Canadian original equipment manufacturers (OEMs) and their suppliers struggle to define future outcomes, one thing remains certain: change is imminent. The next decade will usher in structural changes, along with significant consumer, technology and population growth trends, that will redefine the global automotive industry.


This paper offers insight on the emerging trends as automakers and their suppliers find ways to reinvent themselves, and outlines proven Deloitte strategies that generate clear-cut results at every level of the automotive value chain.

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