Olly Tripodi announced as MOVEMENT’S first millennial leaderDOWNLOAD
14 November 2013: Australia’s Millennials have voted Youth Parliament trailblazer, prolific lobbyist and volunteer, Olly Tripodi, 21, as the MOVEMENT campaign’s inaugural Millennial Leader.
This morning MOVEMENT partners – the Museum of Australian Democracy at Eureka (M.A.D.E), MTV Australia and Deloitte Digital – announced that Tripodi had won the public vote on the Final Five candidates who were selected from nationwide nominations.
Tripodi will now strenuously promote issues that Millennials (born 1982-2003) think are important, and will be ‘in office’ until September 14th, 2014 – the UN International Day of Democracy.
Peter Williams, Chief Edge Officer for Deloitte’s Centre for the Edge said, “We were approached by the Museum of Australian Democracy at Eureka (MADE) in March this year, because of our strength in digital, to start working on a project to give a voice to the powerless - in this case millennials (Gen Y and Z). With a history of encouraging youth participation in democracy, MTV were brought in and the MTV Movement campaign was brought to life. Millennials are becoming a significant voice in Australia and the MTV Movement campaign aims to make sure they are being heard.”
Towards the end of 2012, Deloitte Global conducted a Millennial Innovation Survey gathering the views of almost 5000 millennials across the globe to understand what they believe are the challenges facing our society. Voicing concerns about resource scarcity, inflation, aging population and the environment, MTV wanted to make sure that these voices are heard across Australia.
Olly will spend two weeks being hosted by the House of Representatives in Canberra reporting on key events, attend one-on-one meetings with key members of society, including creatives, strategists, business and community leaders, entrepreneurs and experts in their field. He will write a blog on the MTV website, share his voice through social media and participate in the MTV monthly news.
MOVEMENT was launched on the International Day of Democracy, September 15th this year, with a call for candidates to become the voice of their generation. Each nominee (aged 15-30) had to post a video and answer four questions.
A team of 10 Millennial social action and youth leaders, MTV DJs and the singer-songwriter Missy Higgins selected the final five candidates from a shortlist of 30.
The final five were Sam Lara of Queensland, Natasha Akib and Jess Miller from NSW and Melburnians Jamie Green and Olly Tripodi. The candidates each ran a multimedia campaign and also answered questions voted up in an OurSay forum in a live-streamed Google Hangout. See oursay.org/movement
“Eureka was a defining event in Australia’s democratic history so when I was approached I didn’t hesitate to get involved. I also felt that the power of Deloitte and its people could make a difference in giving millennials a voice in a very innovative way,” added Mr Williams.
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