Australian Hotel Market OutlookQuarter three, 2011 |
The Deloitte Hotel Market Outlook Q3/2011 considers the impact a softening of global markets may have on the accommodation sector. According to the report departures continue to outpace arrivals at Australia’s shores at ever increasing rates, impacting on the leisure segment while Australia’s key cities continue to reap the rewards of strong room occupancy levels driven by business travel.
City based hotels are reported to be generally recording excellent occupancy levels, close to capacity during midweek periods and thus providing only limited opportunity for further occupancy growth. RevPAR growth in the cities is therefore almost solely driven by room rate increases, which are heading towards double digit growth.
Leisure destinations are fighting to maintain occupancy levels, often at the expense of growth in room rates.
RevPAR forecast for 2011 remains unchanged at $93 and 4.9% growth over 2010. Deloitte has increased its occupancy outlook from 63.5% to 64.3% however, at the expense of a slight reduction in rate growth, finishing the year at $153, a 5.6% improvement over 2010.
Download the full report and media release below.
Hotel Market Outlook | Q3 2011