Horseracing is a global sport often spanning three diverse sectors - sport, betting and the rural economy. More than 200 million racing fans worldwide attend events and over $100 billion is gambled on races each year.

The UK Racing industry is one of the largest and most sophisticated in the world, and among UK sports is second only to football in terms of attendances, jobs supported, tax contribution and capital investment.

The Sports Business Group is the leading professional services advisor to the UK Racing industry, having worked with the majority of its key stakeholders and organisations including governing and regulatory bodies, racecourses and betting operators. We have advised parties involved in over £300 million of capital investment in the sport over the last five years, and we carried out the most extensive study of the racing industry through the Economic Impact of British Racing report.

Research and insight

  • Economic Impact of British Racing 2013
    The Economic Impact of British Racing 2013 report assesses the economic footprint of the British Racing industry in the four years up to and including 2012, following on from previous studies the Group carried out in 2005 and 2009. The report sets out the industry’s expenditure, taxation, capital investment, employment and positions British Racing within the wider sports, leisure, rural and international racing economies.
  • Economic Impact of British Racing 2009
    Prepared on behalf of the British Horseracing Authority (BHA), this report examines the economic impact of horseracing in Britain in 2008, and where appropriate, examines 2009 developments to date.

Our services

  • Due diligence
    We will assist you to achieve the best value from a transaction..
  • Revenue generation
    The ability of a sporting organisation to grow its revenues, whilst retaining tight control over costs, is key to generating profits for future investment in the development of grassroots sports facilities and development, and remuneration of elite players and athletes.
  • Business Planning
    A fully integrated business plan is a key document for any sports organisation as it helps to articulate the overall strategy, key objectives and the resulting financial forecasts.
  • Economic Impact
    We have a track record of delivering high quality, independent economic impact studies in respect of sports, sports clubs and sporting events.

Our clients

Our horseracing clients include:

  • British Horseracing Authority
  • The Jockey Club
  • Jockey Club Racecourses (which includes Aintree, Cheltenham and Epsom racecourses)
  • Ascot Racecourse
  • International Federation of Horseracing Authorities
  • Tote
  • Racecourse Association
  • Musselburgh Racecourse