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Both business and leisure customers view the various segments of the Tourism, Hospitality and Leisure industry as providing one single experience.
The inter-related nature of the industry demands a business approach that reflects and appreciates the associated complexities, challenges and opportunities. Only by focusing on integrated solutions to business issues, can we expect to truly create value and maximize customer loyalty.
At times like this it is easy to dwell on the challenges facing the Tourism, Hospitality & Leisure industry. While it would be foolish to downplay the impact of issues surrounding branding, operational excellence, asset ownership, emerging technologies and growth, we would like to remind you of some more positive points.
Tourism, Hospitality & Leisure is the largest industry in the world – accounting for almost 11 per cent of world GDP – and in few places is the industry growing faster than in the Middle East region.
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