For those who thought they had gone on to higher education to avoid those low paying jobs in retail, this idea may come as a shock. But no matter how hard you try to avoid the reality of it, we are all market facing now. And if everyone has a customer, it doesn't matter if you are a utility company, an airline, an internet service provider, a telecom, a government agency, a hospital or a bank, you are a retailer. The customer is one click, or one step away from you. Wherever you go, there they are.

This Deloitte Research piece examines the common retailing challenges faced by all businesses today. Read the full report, in the PDF below.

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