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Is Your Global Strategy Getting Stale? Globalizing the U.S. Food Manufacturing Industry
A Deloitte Research Consumer Business Brief (2004)

The latest data on foreign direct investment (FDI) by U.S. food manufacturers shows a continued rise in outward investment with an increase of 26 percent in 2003 over the previous year to an estimated US$2.8 billion worldwide. This increase in U.S. FDI activity comes as outward U.S. manufacturing cross-border M&A activity in the food and kindred products industry shows a slight recovery, totaling US$5.1 billion in 2003 after declining from more than US$8 billion in 2001 to US$4.1 billion in 2002. Underneath these global trends, however, loom significant issues for the globalizing food industry. 

This new analysis from Deloitte Research uncovers a divided global investment pattern and raises the all-important question: where in the world should U.S.-based multinationals put their foreign direct investment dollars for long-term strategic advantage, growth and profits?

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Is Your Global Strategy Getting Stale? (135 KB)
Published October 2004; 6 pages; A Deloitte Research Consumer Business Brief.

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Page Last Updated: June 15, 2005
Source: Deloitte Touche Tohmatsu (English)

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