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Leading manufacturers create a competitive advantage through innovation. According to Deloitte's Global Benchmark Study of more than 800 companies, manufacturers around the globe view innovation as a key driver for growth. However, innovation means more than creating just new products. It also means capturing new customers with new requirements, taking risks by developing and entering newer market segments. Learn more from the links below:
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Manufacturing Issues
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Innovation in emerging markets: Strategies for achieving commercial success
Tapping into the enormous growth potential of emerging markets requires manufacturers to shed many of their traditional strategies. Learn what innovative strategies leading companies are pursuing to achieve commercial success in emerging economies.
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Laboratories of innovation: Leveraging emerging markets for commercial success
Companies hoping to succeed in places like Asia, Eastern Europe and Latin America will need to look beyond traditional strategies to meet the needs of markets with significantly lower per capita GDP. This report details the five characteristics of companies that have succeeded in emerging markets.
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Mastering innovation: Exploiting ideas for profitable growth
For manufacturers today, innovation is the engine of growth. Paradoxically, however, building or restructuring their operations to profitably bring new products and services to market is near the bottom of most manufacturers' priorities. Our research shows that overcoming this "innovation paradox" is crucial to survival and success in increasingly complex global markets.
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OnStar: Connecting to customers through telematics
A new Stanford case study, developed in collaboration between the Stanford Global Supply Chain Management Forum and Deloitte Research, looks at how OnStar, a wholly-owned subsidiary of General Motors Corporation, has grown from a small upstart business to become the world's largest telematics provider in the automotive industry.
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Funding innovation
Perspectives on funding strategies for innovation in the automotive industry.
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