In a traditionally cyclical industry like agriculture, it can be easy to assume that today’s market weakness is just a passing phase. The truth, however, may be more difficult to accept and respond to. The ongoing strength of the Canadian dollar, combined with rising input costs and the threat of reduced access to U.S. markets, are changing the landscape for Canada’s greenhouses, livestock farmers and fisheries. Lenders, private equity firms and government organizations that support the industry have also been affected, as shifting realities threaten their investments.

“This isn’t a recurring challenge that will resolve if left alone,” asserts Paul van Eyk, a partner in Deloitte’s Financial Advisory practice. “If they don’t fully understand the new market forces, industry stakeholders can lose not only their profitability and productivity, but their very livelihood as well.”

How can you increase your yield?
Given the stakes, it’s essential for greenhouse, livestock and fishery stakeholders to unearth new opportunities in both local and global markets. That’s why Deloitte developed It’s a growing concern, a publication that spotlights the critical issues prevalent in these sectors and sets out response strategies for agriculture companies, lenders, private equity firms and government organizations.

Depending on your organization’s role in the agricultural industry, you may need to revise your operational processes, pursue non-traditional cost reduction activities or even rethink your business strategies. At the very least, you will need to learn how to sow the seeds for a brighter tomorrow. Regardless of how these issues affect you, one thing is clear: If you do not take steps to identify emerging opportunities, you risk exposing yourself to otherwise avoidable loss.

Download It’s a growing concern and make sure your organization is ready to leverage the growth prospects in the Canadian greenhouse, livestock and fishery sectors.