The issues covered:

• Obstacles ahead for the online ad.
• Forget the e-Book. Bring on the e-Reference.
• The living room moves closer to being Public Enemy Number One - energy consumption continues to soar.
• Long live traditional television, thanks to Internet television.
• Overcoming online piracy may not mean the end of counterfeit content.
• Cinema is about more than the movies - innovation in an old medium.
• Time for music to get tangible again.
• Stop the presses! Online is moving (slowly) to the front page.
• Off-shoring gets bigger and more creative in the media sector.
• Converging technology and media: don’t forget the business plan.

For more information, download:

Report: Download the full 22-page Media Predictions 2008 report (PDF, 544KB)

Podcast: TMT director Howard Davies discusses this year’s media predictions Download Podcast (right-click) | Subscribe (iTunes) |   Subscribe (RSS) | Read transcript Access all the podcasts here.

Related information
Other TMT Trends 2008 publications:
Technology Predictions 2008 
Telecommunications Predictions 2008

A Deloitte series of research on convergence, as published in the Financial Times:
Drowning in numbers

Prior Predictions:
Media Predictions 2007