Few things fascinate people as much as television. It informs, it entertains, it educates. It enthrals and appals in equal measures. It is one of the most ubiquitous of media and television sets are forecast, in short measure, to outnumber the population of the UK.
The pace of change is unlikely to slow. The internet, high definition, user-generated content, environmental concerns - these are just a few of the factors that are expected, over the next year and beyond, to redefine where we watch television, how it reaches us, who supplies it, which individuals and companies profit from it; indeed what television is.
Deloitte is proud to have been invited to support the MediaGuardian Edinburgh International Television festival this year, by publishing a guide to the state of the UK's television industry, focusing on seven trends that are influencing its development over the next 12 months. This report was sent to the festival’s 2,000 delegates from across the UK and Europe, positioning Deloitte as the official provider of insight.
The report looks at the following: Will the amateur remain an amateur? The rise of user-generated content Television's growing screens are far from green. Device proliferation and its associated power consumption High definition gains traction. Content and equipment driving the growth of HDTV Not yet mobile television's year? The industry believes in mobile television, but is there appetite from consumers? Internet television's progress is steady but slow. Consumer experience limited by broadband performance The challenges of comparing new media and traditional media. No standards in audience measurement IPTV's promise gets closer to realisation. Recent investments in technology are delivering a growing array of products and services
About the MediaGuardian Edinburgh International Television Festival
Each August year, Edinburgh hosts to a month long series of festivals covering all aspects of arts and cultural. The festival culminates with the MediaGuardian Edinburgh International Television Festival (MGEITF). This is the most significant event of the year for the television industry and brings together top industry executives from across the UK and Europe. Founded in 1976 and now in its 32nd successful year, the festival attracts more than 2,000 television industry executives, TV personalities, distributors, and press. This year the MGEITF opens with Jeremy Paxman, and includes sessions such as ‘Trust me… I’m in Telly’, ‘I’m a TV God’, and ‘Don’t Mention Islam’.
To learn more see the links on the right.
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